Inspired by the modernist architecture, we set out to create a clean, minimalist design. Typography and a precise grid would be our focus. We would embrace the nature of the form, favoring blocks of color that could be achieved cheaply with CSS, rather than relying on images for texture. Animations should be subtle but memorable. It was clear to us that the content on the existing INTELSYS site was a bit of a mess; years of throwing in new pages had resulted in a bit of a spaghetti-ball. Creating a successful new website would require an overhaul of the information architecture of the site. To ensure a focus on the most important features, we started from scratch and built up an entirely new IA.